Faxitron
Faxitron is the pioneer in cabinet x-ray imaging technology and the global leader in specimen radiography and irradiation, and has continued to develop innovative products and solutions that enable physicians and researchers to achieve more for their patients and for the world at large.
Our task was to update the brand and elevate Faxitron back to the forefront of the industry and reestablish the company as a leading brand and not just a manufacturer of "faxitron machines".
We used the unique "X" from the logo as the window that frames Faxitron's innovative approaches and achievements in the clinical and life science radiography disciplines.